What is Market Adjustment Scam on a New Car?
Market adjustment is any excess fee over and above the MSRP window sticker.
The car dealer may have a brand new model car like the 2010 Chevy Camaro and you will see a market adjustment window sticker price $2,000 higher than the MSRP.
The dealers have limited availability when this new model first comes out so they will charge you a $2,000 or more premium. Many people will pay this premium to be the first person on the road driving the new car.
I remember when the dodge viper came out in 1992 with an MSRP around $50,000 and people were paying $75,000 to $100,000 market adjusted price for this car.
My recommendation is not pay for market adjustment because your going to lose that money immediately based on market value and deprection based on MSRP.
It’s not worth it to pay the premium to have bragging rights because your talking about putting up hard earned cash.
Never pay more than MSRP for a car and if your smart you can get the new car at invoice if you know the inside car buying secrets.
Tip – never pay for any market adjustment on a new car because this is a car scam
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